Starbucks has become a huge, popular coffee chain around the world, but they consistently work hard to maintain their positive reputation. … Read More
Nex Gen Chronicles
Read the Latest News, Industry Trends, Reports, Case Studies, and Insights from the Nex Gen Team!

Disney’s Secret Plan – Why They Keep Doing Live-Action Remakes
In 2010. Disney began their journey of live-action remakes of these classic movies. But why did they decide to do this instead of creating new stories? … Read More

5 Things Marketers Can Learn From Cheese
From having a purpose, to being bold, reliable, sophisticated, and authentic, marketers can learn a lot from cheese. … Read More

An Instagram Influencer With Over 2 Million Followers Couldn’t Sell 36 Shirts
18-year-old Instagram influencer Arii was unsuccessful at launching her new clothing line depsite having over two million followers. … Read More

Hashtags On Instagram Are Like Water On Flowers
Just as flowers bloom in spring, your Instagram posts can blossom with engagement. Flowers need water to grow, and Instagram posts need hashtags to grow. … Read More

The End Of A Pop Culture Phenomenon: Game of Thrones (SPOILERS AHEAD)
The Game of Thrones finale reflected strong character journeys in this incredible, life-changing, pop culture phenomenon. … Read More

A Failed 1985 Coca-Cola Drink Is Coming Back Thanks To ‘Stranger Things’
Coca-Cola is bringing back a limited supply of New Coke, a failed drink from 1985, to help promote the third season of the Netflix hit show, Stranger Things. … Read More

A Data Breach Exposed Millions of Instagram Influencers’ Private Contact Information
A public database contained over 49 million public records of contact information for celebrities, influencers, and brand accounts. … Read More

Social Media Statistics Marketers Should Know in 2019
Social media is always evolving and marketers need to stay on top of their game. Here are Facebook, Instagram, Twitter, and LinkedIn stats for 2019. … Read More

The Queen Is Looking For A Social Media Manager
Even The Queen knows the importance of social media. The Royal Household is seeking out a new social media manager. … Read More